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CIP4 and AdsML Consortium Agree to Coordinate Standards Development Efforts

Goal is seamless print advertising workflow; areas of responsibility for specification designs assigned, defined

4 April 2005 — DARMSTADT, Germany and ZURICH, Switzerland — The technical committees of the AdsML Consortium, an international initiative to bring open standards for e-commerce to the advertising industry, and the International Cooperation for the Integration of Processes in Prepress, […]

AdsML Consortium defines deliverables for 2005, elects officers, reviews related standards

AdsML Framework test-installations underway at publishers,vendors; e-invoicing

Darmstadt, 20 February, 2005 – AdsML Consortium members met in Antwerp, Belgium, in early February to elect officers, approve AdsML Framework development plans for 2005, review liaison activities with other standards development groups and hear reports on pilot AdsML installation projects now underway.

Elected officers for the AdsML […]

Electronic invoicing, ad content delivery, enhanced bookings lead list of AdsML development projects

Consortium’s 2004-2005 plan of work to include insert specification and preliminary work for online advertising placements.

Darmstadt, 6 December 2004 – Advertiser-focused processes head the AdsML Consortium’s specification-development list for 2004-2005. Consortium members put electronic invoicing and ad content delivery linked to bookings high on the list of projects they will undertake in their Phase […]

AdsML Bookings Specification Released for Public Review; Comprehensive for Newspapers, Magazines

Second release for AdsML Framework is first in suite of standards to address a discrete, advertising-industry business process.

Amsterdam, 13 October 2004 – The first process-specific standard in the AdsML Framework’s suite of standards was released here today for public review and comment. The AdsML Bookings Specification, which is complete for the industry’s print media, […]

New Name for AdsML Specification Supports Standard’s Long-Term Mission

Formal naming convention for the AdsML group of standards established to promote clarity, advance understanding.

Darmstadt, 1 October 2004 – The international AdsML Specification has received a new name, the AdsML Consortium announced recently. The official omnibus name for the family of standards is “AdsML Framework for E-commerce Business Standards for the Advertising Industry.” For […]

Strategic Vision, Implementation Strategies for Cross-Media Ad Platform is Focus of First Round Table for Publishing, Ad, Technology Executives

Vienna, Va. Sep 13 2004 – NAA/Ifra Technical Solutions LLC will sponsor the first North American workshop on implementation strategies for AdsML, the new international cross-media advertising standard that has the backing of publishers, systems vendors, advertisers and industry associations in Europe and North America. NAA/Ifra Technical Solutions is a joint venture of the Newspaper […]

AdsML Gets Nod

Click to download article “AdsML Gets Nod” from Presstime Daily.

AdsML Will Improve Processing of Classified Ads, Facilitate Cross-Media Advertising

Vienna, Va., USA. 19 April 2004 – The release of AdsML 2.0 in October 2004 will provide the advertising industry with classified ad content that is searchable, advertisement styling standards that facilitate multiple media usage and a vehicle for advertisers to exchange electronic business documents directly with newspapers.

These are the expected outcomes from collaborative […]

AdsML backers tout benefits

Click to download article from Newspapers and Technology Dateline April 2004.